A Well-Defined Employer Brand Attracts, Retains, and Repels
A Well-Defined Employer Brand Attracts, Retains, and Repels Have you noticed that top corporate brands don’t have to advertise their open positions? They attract more than enough candidate applications because they are an employer of choice. And yet they continue to fine tune their employer brand. They do this not because they want more […]
Source & Recruit Candidates Using Basic Copywriting Strategies
Source & Recruit Candidates Using Copywriting Strategies It’s often expressed in business media as the “War for Talent.” Softer terms such as competition for talent or even stiff competition for talent seem more appropriate, but it does express the difficulty some organizations when recruiting. It can be difficult […]